People, not technical skills, are companies’ greatest challenge. The character of senior leadership – how the senior leaders treat the workforce — shapes the culture, which determines digital readiness. How do senior leaders react when innovators fail? How psychologically safe is it for talented people to take a risk?

    Our research (see Pathway to Digital Maturity) shows that high character senior teams create more inspiring visions and cultures of accountability. Strong team leaders, they make it safe for the workforce to innovate, encourage collaboration, and are better communicators. Meanwhile, low character senior teams have a dampening effect on the workforce.

    Leveraging our Return on Character® research, we work with clients to target the specific features that determine the success (or failure) of digital change. Our predictive analytics cut through complexity to measure and predict which habits individuals and teams should implement to have the most productive impact on managing the digital change.

    Our Digital Readiness Benchmark identifies the one behavior—the Keystone Habit—that creates cascading benefits in other areas such as collaboration, innovation, speed, agility, customer-centricity, prototyping, and learning—all of which are critical for guiding an organization’s digital transformation.